January 3, 2013

January is National Learn to Ski and Snowboard Month; Pico Mountain Offers Learn To Ski or Ride Lessons for under $30

KILLINGTON, VT, (January 3, 2013) – Vermont’s Pico Mountain, big mountain terrain and small mountain charm since 1937, joins more than 300 resorts across the country for National Learn To Ski and Snowboard Month, encouraging first time skiers and riders to learn a new snow sport. The Pico Snow Sports School will offer $29 Learn To Ski and Ride packages for first time skiers and riders ages 7 and older that include a 90-minute lesson, rental equipment and a Learning Area lift ticket for January.

“The Snow Sports School at Pico Mountain prides itself on introducing new students to skiing and snowboarding,” said Dave Beckwith, Pico Mountain’s director of snow sports, “We’re offering a lesson, rental equipment and a Learning Area lift ticket for under $30.”

In a designated learning area, Pico’s instructors use proven teaching methods and innovative learning equipment to make the first day on the snow as seamless as possible.

Those who take advantage of the $29 learning opportunities may purchase a second day Learn To package and will receive a third lesson free. All Learn To packages include a lesson, rental equipment and Learning Area lift ticket. Additionally, skiers are riders who complete the 3-day Learn To program will receive a Learner’s Permit Card that will give the new skier or rider 50% off on lift tickets, lessons, and rentals for the remainder of the 2012-13 season and all of the 2013-14 season. These three days do not need to be consecutive and are valid any day during the 2012-13 winter season.

“With Pico Mountain’s great learning terrain, our instructors will focus on the individuals’ strengths and use them as building blocks, so first timers can transition into lifetime skiers and riders,” continued Beckwith.

Advanced reservations are recommended and space is limited to the first five reservations per day by calling 866-233-1195. Some restrictions may apply.


About Pico Mountain:
Celebrating its 75th Anniversary, in 1937 on Thanksgiving morning, a legend was born: Pico Mountain Ski Resort. Although it was humbly equipped with only a 1,200’ rope tow powered by a Hudson motor car engine, skiers – true skiers – loved it. No other big mountain has so much quaint charm. Since then a lot has changed. But the love that began seventy-five years ago for this mountain still lives today, and it’s as strong as ever.  Families and skiing traditionalists now enjoy 53 trails and the Triple Slope Terrain Park serviced by seven lifts, including two high-speed detachable quads. www.PicoMountain.com.

CONTACT: Sarah Thorson
Communications Manager

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